Hey there! If you’re anything like me, you’ve probably come to realize just how crucial Customer Relationship Management (CRM) systems are to your business. But analyzing your CRM effectively? Now that’s a whole different ball game. I’ve spent tons of time figuring this out, and I’m excited to share my insights with you! Today, let’s […]
Understanding the Product Life Cycle What is the Product Life Cycle? Let me start by sharing what the product life cycle really means. It’s a series of stages every product goes through from inception to decline. It’s this journey that helps marketers and product managers like us understand how to position products better. I’ve seen
Understanding the Role of ERP in CRM Integrating Customer Data When I first dove into the world of ERP, I was blown away by the potential it had for integrating customer data across various platforms. You see, CRM is all about understanding your customers, right? With ERP, you can gather all that customer interaction data
Understanding Open Ratios What Is an Open Ratio? So, let’s kick things off with understanding what an open ratio really is. In the world of CRM, this little gem measures how many emails were opened compared to how many were sent out. It’s basically an indicator of engagement. The higher the open ratio, the better