Define Your CRM Objectives Understanding Your Needs When I first embarked on setting up a CRM, the first thing I had to do was really pinpoint why I even needed one. It’s so easy to get swept away by all the shiny features that various CRMs offer. What I found super helpful was jotting down […]
The Value of CRM for Small Businesses Understanding Customer Relationship Management Let me start by saying that a Customer Relationship Management (CRM) system is more than just software; it’s like the backbone of your business. Trust me, I’ve seen firsthand how it can transform interactions with customers. A good CRM helps keep track of customer